Recording artist, model and social media creator Awa won the first season of Swedish “X Factor” back in 2012 and is currently signed to Sony Music. She released the single “Bad4U” together with Norwegian band Loveless in 2017 and was chosen as Scandinavian jewellery retailer Glitter’s ambassador in 2016. Recent projects include doing her second successful collaboration with H&M, hosting an event together with Thomas Sabo and launching two swimwear collections, “NLY Beach by Awa”, together with e-commerce giant – first collection to launch in May 2017 and the second in May 2018. Awa starred in CUBE’s third podcast project, “Me, Myself & Mom” with her mother Ingela that was released in December 2017.


Business inquiry