Ever since meeting first time on set for a campaign shoot some years ago, Global Digital Partnerships Manager Nicolas Mauron has kept his eyes on our talented artist, songwriter and social media creator Andreas Wijk. When scanning the talent field for 2018 Breitling ambassadors, the choice naturally fell on Andreas.


The one-year ambassadorship has so far included an exclusive roadshow event in Zürich, where Breitling presented the new brand equity and gave the ambassadors the opportunity to discover a brand retrospective through a vintage collection exhibit.


“DNA Storytelling Trip”

To integrate the Breitling DNA; “Air, Water and Earth”, the ambassadors were flown out to Iceland for four unforgettable days filled with activities such as waterfall trekking and riding snowmobiles on the Eyjafjallajökull volcano glacier. 


Stay tuned for the next Breitling #SquadOnAMission trip. Next stop: Bejing, China!



Client: Breitling
Agent: Richard Lindh
Head of Project Management: Lovisa Hagängen