Why the decline of social media is good for brands

Linn Muhr. Foto: Abraham Engelmark

WHY THE DECLINE OF SOCIAL MEDIA IS GOOD FOR BRANDS: More than a decade ago, the rise of social media offered a unique opportunity: a promise to connect us with friends and family but today algorithm triumph over social graphs.

TikTok for Business – Book our Masterclass

TIKTOK MASTERCLASS: Let us introduce you to TikTok and take your TikTok marketing to the next level. Our masterclass will introduce you to the world’s most popular social video app, how it works and how it differs from other social platforms.

Unlock the power of influencer marketing

Linn Muhr. Foto: Abraham Engelmark

3 INSIGHTS FROM OUR EXPERT: Our Head of Planning, Linn Muhr shares insights on how to use platforms and creators in the best way to make high quality influencer marketing in an era that is affected social media clutter and ad fatigue.

Influencer marketing and the cancel culture dilemma

Linn Muhr. Foto: Abraham Engelmark

INFLUENCER MARKETING AND THE CANCEL CULTURE DILEMMA: For decades, brands have worked with influential people to represent and reflect their brand culture when using their products. The good judgement and liability in such a person is the essence of influencer marketing.

Case with Åhléns

CASE WITH ÅHLÉNS: In late 2021, CUBE was approached by Åhléns with the task of building a long-term strategy that would boost recognition, credibility and presence for the much-loved Swedish brand.